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Privacy Policy & Cookie Policy

Privacy Policy

Last Updated: 09-10-2025

This Privacy Policy explains how Digitalcumen (“we,” “our,” or “us”) collects, uses, and protects your personal information when you visit our website https://www.digitalcumen.com (“Site”) or engage with our services. We are committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (EU) 2016/679 (GDPR), the UK GDPR, and applicable Indian data protection laws.

1. Who We Are

Digitalcumen is a digital marketing agency providing SEO, PPC, website development, social media, and content marketing services.

Contact Details:
Email: anurag@digitalcumen.com
Address: Digitalcumen, B-201 Shikhar, near Arunachal Cross Road, Subhanpura, Vadodara, Gujarat 390023

If you have any concerns about your data, you can contact our data protection representative at the above email.

2. What Personal Data We Collect

We may collect the following categories of personal data:

  • Identity Data: Name, company name, job title.
  • Contact Data: Email address, phone number, and postal address.
  • Technical Data: IP address, browser type, device information, operating system, referring URLs.
  • Usage Data: Information on how you use our website and interact with our pages or forms.
  • Marketing Data: Your preferences in receiving marketing communications from us.

We collect this data when:

  • You fill out contact or enquiry forms.
  • You sign up for a newsletter or download resources.
  • You interact with us through email or chat.
  • You browse our website (cookies, analytics tools).

3. Legal Basis for Processing (GDPR Article 6)

  • Consent: When you voluntarily provide your data (e.g., via contact forms).
  • Contractual necessity: To deliver services or respond to inquiries.
  • Legitimate interest: For website analytics, security, and marketing improvements.
  • Legal obligation: To comply with applicable laws or regulatory requests.

You may withdraw your consent at any time by contacting us at anurag@digitalcumen.com.

4. How We Use Your Data

  • Respond to your queries or service requests.
  • Provide our digital marketing services.
  • Improve website performance and user experience.
  • Send newsletters or marketing communications (only with consent).
  • Monitor website traffic and analytics.
  • Maintain security and prevent fraud.

We do not sell, rent, or trade your personal data to third parties.

5. Cookies and Tracking Technologies

We use cookies, pixels, and analytics tools to understand website usage and improve performance. For details, see our Cookie Policy.

6. Data Sharing and Third Parties

We may share data with:

  • Service providers (e.g., hosting, analytics, CRM, marketing automation).
  • Professional advisors (accountants, legal, etc.).
  • Regulatory authorities when required by law.

All third parties are bound by confidentiality and data protection agreements.

7. International Data Transfers

As we operate from India, your data may be transferred and stored outside the European Economic Area (EEA). We ensure that such transfers are protected using Standard Contractual Clauses (SCCs) or equivalent safeguards approved by the European Commission.

8. Data Retention

  • Contact form submissions: up to 24 months.
  • Client project data: up to 5 years post-project.
  • Cookie data: as per expiration period (see Cookie Policy).

9. Your GDPR Rights

  • Access: Request a copy of your personal data.
  • Rectification: Correct inaccurate or incomplete data.
  • Erasure: Request deletion (“right to be forgotten”).
  • Restriction: Limit how we process your data.
  • Data Portability: Receive your data in a structured format.
  • Objection: Object to processing based on legitimate interests or direct marketing.
  • Withdraw Consent: At any time.

To exercise these rights, email us at anurag@digitalcumen.com. We may require identity verification before fulfilling your request.

10. Security

We implement technical and organizational measures to protect your data against unauthorized access, alteration, or disclosure. These include encryption, secure hosting, and access controls.

11. Data Breach Notification

In case of a data breach likely to result in risk to your rights or freedoms, we will notify you and relevant supervisory authorities without undue delay, in compliance with GDPR Article 33.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of our website constitutes acceptance of the updated terms.

13. Contact Us

If you have questions or complaints about this Privacy Policy or our data practices, please contact:

Email: anurag@digitalcumen.com
Address: Digitalcumen, B-201 Shikhar, near Arunachal Cross Road, Subhanpura, Vadodara, Gujarat 390023

If you are an EU resident and are unsatisfied with our response, you have the right to lodge a complaint with your local Data Protection Authority.

Cookie Policy

Last Updated: 09-10-2025

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help the website function properly and collect information to improve user experience.

2. Types of Cookies We Use

  • Strictly Necessary Cookies: Enable core website functionality like security and form submission. These cannot be disabled.
  • Performance / Analytics Cookies: Help us understand visitor interactions (e.g., Google Analytics, Hotjar).
  • Functional Cookies: Remember preferences like language or region.
  • Marketing / Advertising Cookies: Used to deliver relevant ads and measure their effectiveness (e.g., Google Ads, Meta Pixel).

3. Third-Party Cookies

Some cookies are set by third-party services such as Google Analytics, Facebook Pixel, or LinkedIn Insight Tag for analytics or advertising purposes. You can review their privacy policies for more details on how they handle your data.

4. Managing Cookies

You can:

  • Accept or reject cookies via the cookie consent banner on your first visit.
  • Change your preferences anytime by clicking “Cookie Settings” on the site footer.
  • Adjust browser settings to block or delete cookies. Visit www.allaboutcookies.org for detailed instructions.

5. Updates

We may update this Cookie Policy from time to time. The “Last Updated” date indicates the latest revision.

Contact:

For questions about our Cookie Policy, please email us at anurag@digitalcumen.com.